We welcomed Master’s degree graduate Amy Ralph to our Cambridge office to gain some work experience. Here’s what she said about it:
Today, I wrapped up two weeks of invaluable work experience at CPL One, where I acquired new skills, reinforced old ones and, most excitingly, worked on meaningful projects that had community building at their heart.
I was thrilled to have the opportunity to contribute to ongoing projects and was appreciative to have found myself in a welcoming team that valued and supported these contributions.
From judging the office’s Blue Monday Bake-Off to meeting with different departments, I was blown away by the warmth, professionalism and collaboration at the core of CPL One’s working environment.
For CPL One, working for a broad range of clients involves constant innovation, research, and a forward-thinking approach, and I quickly realised that no two days were the same. Some of the projects I got involved with included:
- Researching and writing a SWOT analysis, then helping to present it in a follow-up client meeting
- Conducting TikTok and LinkedIn (desk and in person) research and analysis, and providing and presenting suggestions for future posts
- Enhancing my PremierPro skillset, providing royalty-free music suggestions for an advertising project
- Working start to finish on the first draft of a ‘hero’ video, which involved pulling together a script from several interviews, mocking up a draft with music, audio edits, and colour grading
- Assisting the editorial department with proofreading, and brainstorming questions for an interview article.
Working on so many new and different projects within a fast-paced environment required me to push myself in ways I hadn’t expected. I had to constantly be willing to present my work, overcome uncertainty, have an openness to suggestions and a readiness to be proactive in learning new skills.
When I finished my work experience with CPL One, I’d gained a new perspective on content marketing agencies and the often unseen effort and human creativity behind every project. It has been an incredible learning experience.
