A video series, communications campaign and magazines all feature in the 2025 Memcom Excellence Awards.
Industry judges have again recognised the broad range of results-driven content marketing work created by our team at CPL One.
A video animation series aimed at teenagers, a marketing campaign to extend the impact of a successful scheme to promote British racehorse breeding, and two magazine projects have been shortlisted in the 2025 Memcom Awards.
The winners of the awards, which recognise excellent work carried out across the membership sector, will be announced in September.
“This is brilliant news,” said our managing director Mike Sewell. “We are proud to be recognised again by industry experts for creating outstanding content across multiple digital and print channels. And, more importantly, all the projects are delivering results for our clients and their audiences.”
The video series for the Nuclear Institute (NI) explains and brings to life for young people the range of exciting career opportunities in the nuclear sector. It required hours of painstaking work from our team to devise, illustrate and animate the videos. The project is shortlisted in the ‘Best video’ category, while the videos were also a key reason NI has been shortlisted for ‘Best education initiative’.
The launch of GBB Plus, a brand extension of the Thoroughbred Breeders’ Association’s Great British Bonus scheme, was a major project for CPL One during the second half of 2024. The initial design and strategy work, followed by a relentless focus on driving audience engagement via social media and other channels, ensured the project has been shortlisted for ‘Best communication and social media presence’.
The two shortlisted magazine projects demonstrate how CPL One and our clients continue to innovate in the way we evolve and develop established brands and channels.
CIBSE Journal has been shortlisted in the ‘Best magazine relaunch’ category, following a major design and content refresh across its print and online formats. This has provided a timely boost for the magazine, which continues to be the leading source of news and insight in the building services sector.
And, following its multi award-winning success in recent years, Inspire magazine for Versus Arthritis continues to go from strength to strength. After winning ‘Best relaunch’ at the Memcom Excellence Awards in 2024, Inspire has been shortlisted for ‘Best magazine’ in 2025. The brand continues to spearhead the charity’s strategy to create a paid membership proposition, with 5,500 new members of the Inspire community signed up by March 2025 and an income of £150,000 generated from Inspire in just 20 months.
You can read more about the award-winning story of Inspire and other CPL One case studies here.
Pictured above at the shortlist announcement during the Memcom summer party at the Barbican in London are (from left) CIBSE’s Nicola Hurley and Lucy Whitman, CPL One’s Molly Tooher-Rudd, Ruth Carter (CIBSE) and CPL One’s Mike Sewell and Ian Farrell.
